Overview
Vibes + Logic is a generative AI music visualization platform reinventing how we enjoy music in our homes and the Metaverse.
Their idea with this project is to create a no-code NFT Creation tool that empowers creators, brands, and agencies to quickly go from Photoshop to a well-balanced and combination-confident NFT collection without a round-trip to devs.
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Role
Research, user experience and interface design
Platform
Multi-OS, Desktop app
Timeline
3 months
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Project Brief
The workflow and product were initially developed to enable quick testing for color grading and transparency effects pioneered during the development of the company’s lumens NFT collection.
gskinner was bought in to make the app more intuitive and user-friendly.
DESIGN APPROACH
Understanding the Problem
Decoding the brief, understanding the key pain points of the client need and the why’s behind it
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UI that is familiar to the community
Aligning the app with the NFT community's needs is vital. It enhances user satisfaction, simplifies NFT creation, and maintains competitiveness in the NFT ecosystem.
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Enhancing
user onboarding
Artists and creators, even those new to NFTs, should be able to quickly grasp how to use the tool, reducing the learning curve.
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Organization & structure
Simplifying the organization of groups, layers, and collections in the artwork for effective management, incorporating metadata, and forming collections of the artist's work.